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drinks yearbook 2014

drinks yearbook | 29 many aspects of the drinks industry as possible. The goal is to help the association and its members gain a better understanding of the all-important end-customer by listening in to their attitudes, needs and desires as expressed via their social media activity. We can then develop marketing campaigns designed to tap into this audience, growing not only awareness of the association, but also its members, services, advocacy programs and more. To achieve this outcome, OBVIAM is providing the association with Oracle’s SRM platform - the most powerful social media management tool available. Our expert analysts and social media strategists will each month provide insights into topics that impact the association and its members, creating a wealth of knowledge, benefitting everyone. We’ve successfully managed many similar programs throughout the Asia Pacific region with brands as diverse as Samsung, Suncorp Bank, Microsoft, Sportsbet and many others. And by providing varying levels of assistance, from a full agency outsourced model, to monthly strategic analytics sessions, we ensure each client can choose the level of engagement and investment that best suits their current needs.  OBVIAM services include - social media data analytics, social readiness auditing, internal systems and processes development, social monitoring, engagement and publishing, software enablement, marketing campaign ideation and analysis, community management, strategy development, customer service programs and much more. To find out how OBVIAM can help you create deeper customer relationships and grow sales, contact us on: (02) 8226 8576, or via enquiries@obviam.co or www.obviam.co. Contact: Jay Pring, Managing Director Email: jpring@obviam.co Tel: 0419 799 769


drinks yearbook 2014
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