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drinks yearbook 2014

drinks yearbook | 157 OLGR announced that a regulation would be drafted to remove the 1.30am lockout on licensed venues in the Sydney CBD and Kings Cross on New Years Eve, however the service of alcohol would still stop at 3am and lockouts would still apply to venues with the condition stated in their contract. OLGR also announced that regional and remote NSW licensed venues would be able to apply for a multi-occasion extended trading authorisation (MOETA) from December 2014, which would enable venues that do not trade regularly past midnight to trade up to 3am, 12 times a year. Global Markets In December, Woolworths Liquor Group (WLG) acquired China-based drinks distributor Summergate Fine Wines and Spirits. WLG would acquire Summergate’s 11 distribution centres and portfolio of 80 global brands, including the small fine wine retail business, Pudao. WLG Managing Director, Brad Banducci said the acquisition would see the group launch the Langton’s business in China. Treasury Wine Estates (TWE) CEO Michael Clarke announced a refocus of its long-term strategy as an attempt to achieve growth in the global market. Mr. Clarke cited luxury wine brand Penfolds as a flexible brand that could be scaled to grow globally and went on to suggest that out of a portfolio of more than 80 brands, around 15 had the potential to grow to become “global umbrella brands”. Moreover, Mr. Clarke stated that TWE would be looking to achieve growth in the USA by capitalising upon the advancement of its luxury category there. Further, Coca-Cola Amatil (CCA) announced that The Coca-Cola Company (TCCC) had received board approval for its proposal of US$500 million investment into its Indonesian business. The money would be invested into Coca-Cola Bottling Indonesia to help improve the challenging market conditions there. “We are keen to see continued growth in the premium end of the liquor market in 2015, which in turn will drive positive outcomes for our portfolio of market leading brands” - David Krenich, Sales Director at Moët Hennessy Australia.


drinks yearbook 2014
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